1.What this covers

This Cookie Policy explains what cookies and similar technologies (such as locally-stored identifiers) this website, thebutlr.com, uses, why, and how you can control them. It covers the public marketing website only, not the separate guest/operator Platform, which is covered by our Privacy Policy.

2.Your choice

When you first visit, we ask you to accept or reject non-essential cookies before any are set. You can change your mind at any time using the button below, which reopens the same preferences you were shown on your first visit.

Open cookie settings

(This takes you back to the homepage and reopens your cookie preferences there, since that's the only page that sets any cookie needing a choice.)

3.Cookies and similar technologies we use

Current cookies/identifiers set by thebutlr.com

Name	Purpose	Category	Set by	Typical duration	Runs before consent?
butlr_consent_v1	Remembers your cookie choice so we don't ask again every visit	Strictly necessary	This website (stored in your browser's local storage, not a traditional cookie)	Until you clear it or change your choice	N/A — this is what lets us avoid asking twice
_ga, _ga_* and the Google Analytics client identifier	Google Analytics 4 (GA4): understands how visitors use this site, in aggregate	Analytics (optional)	Google	Up to 2 years	No — only runs once you choose "Accept all" or turn Analytics on in preferences

We self-host our own typeface (Inter) rather than loading it from Google Fonts, specifically so that visiting this site doesn't send any request to Google before you've made a cookie choice.

4.How we block non-essential cookies until you consent

Analytics scripts on this site are not loaded as ordinary scripts. They sit inertly on the page (marked in a way browsers won't execute or fetch) until you choose "Accept all" or switch Analytics on in "Manage preferences" — only then does the browser request and run them. Choosing "Reject non-essential" keeps them switched off.

5.Withdrawing consent

You can withdraw or change your consent at any time using the "Cookie settings" link in the footer of this site, or the button in Section 2 above. Withdrawing is exactly as easy as giving consent in the first place.

6.Browser controls

Most browsers also let you block or delete cookies and local storage directly in their settings. Doing so may affect how this site remembers your preferences, but will not affect the Platform, which is governed separately by our Privacy Policy.

7.Changes to this policy

We may update this policy if the cookies or tools we use change. The effective date at the top shows when it was last updated.

8.Contact details

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO): ico.org.uk